A Look At Fair Skin Obsession In India

In most places on Earth where you find brown populations, you will also find a color gradient ranging from fair to dark. Though this sometimes came about naturally as different related ethnic groups mixed, often, the fair coloring was provided by their European conquerors. A common impact of European colonialism is the desire for those conquered brown populations to have the features of their conquerors for social advancement. Lighter and Whiter means more beautiful and desired. Though you would think that such thinking would be a relic of the past, apparently it is alive and well in India.

The British were the colonial power which took control of India. The vid belows gives you the history basics.

What I didn’t know until recently was how obssessed Indian communities still are about fair skin color. In fact, on one radio program I heard recently, I learned that some people from India even avoid sun exposure unless they get a tan. The point of this is to learn more about how brown is viewed outside of America. If you are a Black person traveling to or doing business in India, you might very well be negatively judged based on the complexion of your skin. Below are some videos to give you a good sense of what’s going on.

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2 Comments

Filed under Foolishness, Travel

2 responses to “A Look At Fair Skin Obsession In India

  1. Earnest Harris

    Yeah I’ve always heard India has a huge issue with skin color. Goes to show America isn’t the only on dealing with this craziness and idea that the whiter you are the better you are. Lots of countries have this issue. Brazil is another one with a huge problem in this way.

    • Its funny your brought up Brazil because I meant to write something on their modeling industry. I think the county is like 75% African but only 3% of Brazilian models have African ancestry.

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